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What is TownTrust all about?
Illinois Fox Valley Shopping! about, index, bargains, discounts, service offers, ADs, featured business listings, merchants, directory, testimonials, word - of - mouth, ILLINOIS Fox Valley, Aurora, N Aurora, Batavia, Crest Hill, Geneva, Joliet, Montgomery, Naperville, Oswego, Plainfield, Plano, Rockdale, Saint Charles, Sandwich, Shorewood, Somonauk, Sugar Grove, Wheaton, Yorkville

TownTrustsm is about a unique directory of local business listings to help us find and get to know the merchants in the nearby Illinois Fox Valley. Shoppers want to know what products and services these merchants offer.

More of us are buying online every year. And ... we are using the internet to get information about what local businesses offer.
Marketing gurus tell us that ... "We buy from merchants we know and like and trust that give us what we want."

Preferred Listings
Most businesses are willing to participate in a comprehensive, low budget form of local advertising on the internet. These Preferred local business listings should...
  • gain our trust with real verified testimonials from local shoppers

  • acquaint shoppers with how each merchant is different from their competition

  • target what buyers want instead of just telling what they do

  • offer their latest substantial discounts or special services in a
    large FULL  COLOR AD, you could easily find, print out, and take in to
    the business to get great savings

Expos
Those who stopped by our booths at Prairie Fest in 2005 and at the Business Expos in 2006 and 2007 sure thought it was a great idea. An informal survey showed that most shoppers do not know much about the local businesses. A website with all the information you need to know to make an intelligent decision about who to buy goods and services from just makes good sense.

Maybe the unique TownTrustsm concept was worth a try as a "test market". We chose to test the concept in our own village of Oswego, IL.

Our Commitment to Shoppers
"More information, easier to find, in one place
to shop the Illinois Fox Valley than anywhere else."

Other Advertising
We just don't bother with the "yellow pages" much anymore. "Honey, where's the yellow pages?" When we do find it, the book is usually out of date. It is too hard to find the right category for listings. Then most of the businesses are just the name, address, and phone. No info... Too expensive... Usually the one we are looking for is in another category. So we guess and guess and just give up. It takes too long.

Maybe we hear an AD on the radio in the car. But we forget the telephone # and never hear the AD again. And of course it is difficult to write it down if we are talking on the cell phone, juggling a hamburger, and reaching for the pop...If we are home we are usually watching TV. We ignore or "mute" most TV ADs, because we know that the cost for those ADs is outrageous and will probably come out of our pocket at the register.

It is a pain to go looking through a newspaper for an AD. If you do see one and plan to visit the merchant: where did you put that paper? What section was it in? Recently I talked with a head of marketing for a local newspaper that has all kinds of ADs in several sections. I asked him why there is not a page in the paper that is an index to find the Advertisers like there usually is in a magazine. His comment was that "... they normally extend the AD deadline to within a half hour before press time. There is simply not enough time to make an accurate index. Not only that, but the ADs are moved around to fit the articles and often change position or even the section at the last minute." Who knew!

Where is that flyer with the shop tools AD? Whatever happened to that $50 coupon book?

With TownTrustsm you are only a couple of clicks away!

We believe that soon we will be using our mobile cell phones to look for ADs and videos that will tell us about the latest special offers that businesses are promoting.

The Future

Come with us on a future trip on a Friday afternoon after work. We search our cell phone under "seafood Oswego IL" to find a seafood restaurant offer in TownTrust.com. We see that a new restaurant has just gotten a fantastic deal on fresh lobsters and is offering $10 off per entrée. After a great meal, you check your cell phone again to see the current movies being run at your favorite theater. Their AD says that if you come to the theater because of their mobile phone AD, you get their latest special which tonight is 50% off for popcorn and drinks for your whole party. Using the AD coupons in TownTrust.com is a great way to get the latest and best deals in the Illinois Fox Valley shopping area. On your way home, you check the gas station prices on your cell and fill up for less. Whether you are on the go or planning your shopping from home, TownTrustsm will help you get the most for your money. Smartphones are on sale now. TownTrustsm is ready!


The future is just about here!

 

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